Kick Butts Week

Every April the students of Dover Youth to Youth hold Kick Butts Week (KBW).  KBW is scheduled to ensure that it includes the Campaign for Tobacco Free Kids' Annual Kick Butts Day.  During this week Y2Y gets involved in a variety of tobacco prevention projects and activities, such as:

• Plaster the Walls - students cover the walls of Dover middle School with anti-tobacco posters and leave them up for that week.  The school is saturated with all types of posters, including ones made by the students and others commercially purchased.

• Gear Exchange - An event where all members of the community are encouraged to bring in gear (such as: T-shirts, hats, glasses, towels, bags, toys) that advertise tobacco, drugs or alcohol.  These items are exchanged for an assortment of our gear with a positive tobacco and drug-free message. 

• Presentations in classrooms and assemblies.  This can include guest speakers or presentations by the students of Dover Youth to Youth

• Radio Ad Campaigns:  Y2Y writes and produces radio public services announcements on a variety of drug prevention topics.  During Kick Butts Week WOKQ and other local stations play Y2Y's tobacco related PSAs throughout the week.

• Radio Interviews:  We try to schedule at least two live appearances on morning shows during the week.  In 2005 for example, we appeared on the WERZ morning show Ralphy and Danielle and on WOKQ with the Morning Crew. 

• Real Gear or Logo Lampoon Awards Night for finalists.  This evening is done in conjunction with the Gear Exchange.  It is a city-wide art contest where students lampoon the tobacco or alcohol industry's advertising.  [For more information on this project - follow this link to the Logo Lampoon page in this web site.]

• And Other Activities - which vary from year to year.